Employee Appreciation Day is an official holiday observed on the first Friday in March. It is a day for companies to thank their employees for their hard work and effort throughout the year. This day was created for the purpose of strengthening the bond between employer and employee. Many publications such as Inc. magazine, Forbes, and Boston.com, are writing about the holiday to remind employers to recognize and reward employee effort and to offer tips for building a stronger corporate culture through appreciation. Showing employees appreciation can result in a company’s higher retention rate, not only increasing the productivity of employees but the company as a whole.